Ming-Chi Kuo released his latest analysis on Apple’s supply chain situation. According to the report, the A16 processor will be exclusive to the iPhone 14 Pro and 14 Pro Max phones, which in itself is not new information – the news is that Apple will increase the ratio of flagship to off-peak chips to 60%. .
This means that the company plans to sell more iPhone 14 Pro units and will adapt its marketing strategies in that direction, while the iPhone 14 duo is likely to become a second priority.
Thanks to the increase in share, component suppliers are also expected to experience annual growth. Sony, Largan and LG Innotek are likely to post 20-30% more revenue than last year’s orders.
Kuo also said that Sony (the sensor maker) and LG Innotek (the color correction matrix maker) products will only be seen in the iPhone 14 Pro devices, meaning the iPhone 14 will not receive the promised camera update. .
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