The European Union’s Digital Markets Act (DMA) came into force on August 25th with the aim of ensuring a higher degree of competition in the EU digital market by regulating the market power of larger companies. The regulation refers to large entities as gatekeepers: defined large digital platforms with over 45 million active users in the EU and €7.5 billion in annual revenue.

The European Union's Digital Markets Act (DMA) came into force on 25 August

The European Union’s Digital Markets Act (DMA) came into force on 25 August

The European Parliament will publish a list of gatekeepers tomorrow (6 September) and companies on that list will have until 6 March 2024 to comply with the Regulation on opening up to competition and ensuring interoperability between apps and platforms.

Apple and Microsoft (via the Financial Times) are reportedly making arguments that their respective services, iMessage and Bing, should not be considered gatekeepers. Apple claims that iMessage does not have the 45 million active users needed in the EU to be considered a gatekeeper. Similarly, Microsoft reportedly claims that Bing has a 3% market share in the search engine market, a far cry from Google’s dominance.

FT: Apple claims iMessage is not the EU's gatekeeper

With the publication of the watchdog list tomorrow, we will have a full picture of the companies and services subject to the new EU digital regulation. Amazon, ByteDance, Meta, and Samsung are also expected to be added to the platform’s gatekeeper list.



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Philip Owell

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